Our Blog

Sky Care MEDIA Welcomes The Pines at Philadelphia!

June 24, 2019

What do you get when you combine cutting edge rehabilitation with a dedicated 49-bed short term care center? You get a one-of-a-kind facility in Philadelphia PA, where post-acute rehabilitation is exclusive and paramount.   Formerly known in the community as Angela Jane, this rehab center was recently taken over by our clients and they had…

Read More

Caring.com Quotes Sky Care MEDIA in Healthcare Reviews Webinar!

June 21, 2019

Caring.com is one of the most prestigious, relevant and heavily trafficked consumer reviews sites for healthcare consumers and providers. Do you want to know how the Skilled Nursing or Senior Living community you are contemplating measures up? Are you conducting online research for post-acute rehab providers in your area? It is without question that www.Caring.com…

Read More

Proud to Welcome River’s Edge Rehabilitation & Healthcare Center!

June 20, 2019

We are thrilled to be launching the new re-branded River’s Edge Rehabilitation and Healthcare Center, formerly a part of the DePaul Healthcare System. We started by creating a stunning new logo for them and then incorporated those elements into their digital footprint and new website! We are now in the process of creating stunning new…

Read More

Sky Care MEDIA Launches New Re-Brand For Application Pros Medicaid Specialists!

June 17, 2019

When our dear friends at Application Pros (A Medicaid Facilitator, based out of Lakewood, New Jersey) called us for help with their brand re-fresh, we were thrilled to oblige! Application Pros has a well developed reputation for achieving Medicaid eligibility for seniors and their families during a very difficult transitional period prior to their becoming…

Read More

Sky Care MEDIA Re-Brands Preferred Care at Absecon Nursing and Rehabilitation!

June 6, 2019

We are excited to officially launch the re-brand of the new Preferred Care at Absecon Nursing and Rehabilitation (formerly known as Absecon Manor), located at 1020 Pitney Road, in Absecon NJ. Under the previous ownership, this facility was a subsidiary of the DePaul Healthcare System and was known as Absecon Manor.   When the new…

Read More

Sky Care Media Welcomes Rhona To Our Growing Team Of Account Managers

June 3, 2019

6/3/2019 We are thrilled to welcome our newest staff member, Rhona, to the Sky Care MEDIA team! Rhona is a widely-published writer with many years of experience crafting feature articles that focus on the intersection between wellness, medical advances and senior health. Her passion is researching health issues and complex medical topics and making this…

Read More

SkyCare MEDIA Welcomes Whitney Rehabilitation Care Center!

May 22, 2019

Press Release: 5/22/2019 On behalf of our entire Skycare MEDIA Team, we welcome our new friends at Whitney Rehabilitation and Care Center, of Hamden Connecticut! It was a pleasure meeting the team yesterday and we look forward to doing great things together! Efroim Fasten – CFO Judah Gutwein – CEO  

Read More

Sky Care MEDIA Welcomes Our Newest Team Member!

May 13, 2019

As we continue to grow with God’s help, we’d like to welcome our newest team member! Adele has joined our team just this month and we are excited to welcome her as one of our client account managers! Adele Adele is a warm and creative person whose passion is writing and self expression. After working…

Read More

Before and After Photos Speaks Volumes

May 7, 2019

“AFTER WAS BETTER. BEFORE WAS ONLY THERE SO AFTER COULD HAPPEN.” Augusten Burroughs We are proud to welcome our friends at www.allpointhomehealth.com of California to our Sky Care MEDIA family! We are thrilled and grateful that they entrusted our team with the development of their brand new – re-branded website! THEIR WEBSITE ‘BEFORE’ PHOTO  …

Read More

Why Email Marketing Is Critical To Your Census Growth

April 11, 2019

In a recent article published by Martech Advisor, Co-founder and CEO of Dyspatch, Matt Harris, talked about how email marketing edges out social media marketing. To support his assertion, he cites the Cambridge Analytica scandal that broke last year, where the average monthly Facebook ad spend dropped by a staggering 85%, going from $140,000 US…

Read More

Google Plus is SHUTTING DOWN

October 12, 2018

That’s right, you’ve read the title correctly. On October 8th, The Keyword (Google’s Official Blog) announced that Google+ is shutting down. Google recently revealed a security breach they discovered back in March 2018 contributed to the decision to phase out Google+. Ben Smith, Vice President of Engineering over at Google had this to say about the internal review…

Read More

New Google DISCOVER – Google Search Feed Re-brand

September 28, 2018

  This week Google announced that Google Discover will deliver new content feed features to Google search. This update promises to let folks, “Discover new information and inspiration with Search, no query required.” The Google Discover update includes a new design for the Search feed that makes exploring interest easier by uncovering new and interesting content…

Read More

Facebook Has Changed Their Facebook Customer Reviews Format

September 17, 2018

BIG NEWS FOR ONLINE REPUTATION MANAGERS: Facebook knows the importance of your online reputation and the role reviews play in growing your business. Facebook’s latest updates to Pages (the business equivalent to your personal Facebook account) has a distinct focus on “helping people connect with local businesses.” It is now easier for people to recommend…

Read More

SNF Operator? Don’t Be An Ostrich!

August 24, 2018

Trying to maximize census in your Skilled Nursing Facility in 2018, with a horrible online reputation, is like trying to run with an ingrown toenail. It hurts like hell and it won’t work. I’ve been there and done that – on both sides of the equation. Don’t like my analogy because it’s too raw and…

Read More

Digital Marketing In Healthcare – My FULL Podcast With Berel!

July 30, 2018

I flew down to Montreal, Quebec last week to meet with a wonderful friend and an amazing entrepreneur and ‘LinkedIn influencer,’ Berel Solomon! Berel Has become an unabashed millionaire on LinkedIn, by leveraging his amazing company, Wealthy Commercials and his personal charm and charisma, to build high octane promotional videos for many different industries. Most…

Read More

Golf and Tennis Healthcare Event, Monday, July 9th 2018

July 2, 2018

We hope to see you at the upcoming healthcare event we will be sponsoring this Monday, July 9th! See you there! Details below

Read More

Sky Care MEDIA Will Be Sponsoring Annual Golf & Tennis Healthcare Event in July!

June 10, 2018

  We are excited to be teaming up with an awesome group of Healthcare industry leaders and vendors, to sponsor the always amazing Annual Golf and Tennis Healthcare event on Monday, July, 9, at the Eagle Oaks Golf and Country Club!   The Wine is on us and we look forward to greeting you in…

Read More

I Had A Wonderful Time Last Week At An Awesome Event!

June 5, 2018

Who says we don’t have fun here at Sky Care Media? I completely enjoyed myself last week at one of the biggest LinkedIn networking events ever hosted in New Jersey. I met a ton of friends and colleagues, several of our thrilled clients and many other soon-to-be-clients! #workhard #livealittle

Read More

Don’t “Delegate” Your Skilled Nursing Facility Into Foreclosure.

May 1, 2018

Earlier this week, I wrote a post on one of my social media pages, regarding the need for healthcare providers to be ever mindful of their PPD. I said that in 2018, referrals for prime, short term sub-acute rehab patients with full Medicare benefits (and a supplemental), are far and few in-between. Though our industry…

Read More

The Best In Healthcare Marketing Online – Just Got Better!

March 20, 2018

Our nursing home clients will appreciate our website refresh! “The shoemaker’s children always go barefoot” -Danish Proverb We have been so busy this past year building gorgeous websites and developing digital marketing strategies for our nursing home and healthcare clients, we simply haven’t had the time to complete the website refresh we felt we desperately…

Read More