Our Blog

Sky Care MEDIA Re-Brands Prime Rehabilitation Services!

November 2, 2017

On behalf of the entire Corporate team at Sky Care MEDIA, we’d like to congratulate our friends Eli and Yaffa Liebermann and the entire staff at Prime Rehabilitation Services for the launch of their new company website today! We were honored to have been selected by Eli and Yaffa to handle the daunting task of re-branding their established…

Read More

Congratulations Advanced Center for Nursing and Rehabilitation!

October 18, 2017

On behalf of the team at Sky Care MEDIA, I’d like to congratulate our friends, Mark and Michael Salamon and the entire dedicated team at the Advanced Center for Nursing and Rehabilitation, in New Haven, CT,  upon the magnificent ribbon cutting ceremony of their new state-of-the-art subacute unit, earlier this evening, which featured both, the…

Read More

Sky Care MEDIA Congratulates The Grand Rehabilitation and Nursing at Guilderland!

October 16, 2017

                        On behalf of Sky Care MEDIA, I’d like to congratulate our friends at The Grand Rehabilitation and Nursing at Guilderland for winning the prestigious McKnight’s 2017 Award for Excellence In Technology! Read all about their amazing accomplishment RIGHT HERE.  

Read More

Shana Tova From Sky Care MEDIA!

September 19, 2017

Wishing you and your family, a new year of peace, prosperity and good health from the Sky Care MEDIA family! Warm Regards, Judah, Efroim, Alain, Rochelle and Nate

Read More

Join Me For A Powerful Healthcare Marketing Webinar!

September 8, 2017

I’m really excited about my upcoming webinar on Thursday, September 14, hosted by our friends at the prestigious healthcare consumer resource, at Caring.com! Caring.com has the largest online collection of senior care reviews and is visited by about 3 million people each month who are considering in-home or long-term care or a move to senior…

Read More

Sky Care MEDIA Is Adding SMS Messaging Technology To Our Digital Marketing Platform!

August 14, 2017

Sky Care MEDIA – Digital Marketing for Healthcare Providers – For Immediate Release. In addition to our already unrivaled digital marketing program for healthcare providers, I am pleased to announce that we are now in the midst of finalizing plans to launch into the SMS space for automated online reputation management, via text messaging and automated…

Read More

Sky Care MEDIA Launches www.CTNursingHomes.com!

August 6, 2017

I’m excited to refer our Sky Care MEDIA friends and colleagues to our recent launch of a fantastic new online healthcare resource for Connecticut’s senior citizens, located at www.CTNursingHomes.com! This new website was created to empower  Connecticut seniors and their families with comprehensive healthcare information, education and relevant listings. CTNursingHomes.com is sponsored by our friends…

Read More

Sky Care MEDIA Wishes Congratulations to Our Client On Their New Website Launch!

July 21, 2017

We’d like to congratulate our friends at the Inner Door Center for Eating Disorders Care for launching their newly re-branded website at www.IDCedc.com! We had tremendous fun building out this custom designed website, which features a great interface and CTA (call to action) elements!                      …

Read More

Sky Care MEDIA CFO, Efroim Fasten, Sponsors Healthcare Event

July 11, 2017

I had a great time last night at the Annual Golf Event for Healthcare Professionals hosted by the Leading Edge Administrators Group, to raise money for charity. Our SkyCare MEDIA CFO, Efroim Fasten, was a major sponsor of the event through his prestigious NYC Accounting firm which services many healthcare organizations. The venue was the Eagle Oaks…

Read More

The Grand Healthcare System Aims High and Sets Standards!

June 29, 2017

Our friends at McKnight’s deserve exceptional props for continuing to be the leader in online healthcare deliverables and the pre-eminent magazine for long-term care professionals. Their work is incredible. Now they have brought back their Technology Awards Contest for 2017 and one of our  Sky Care MEDIA clients is uniquely qualified and primed to make…

Read More

Your SNF Website Shouldn’t Cost You an Arm and a Leg

January 11, 2019

  Sky Care MEDIA just launched 3 new Skilled Nursing Facility Websites this week! Yes, that’s correct: 3 of them. We didn’t tell this client that we needed to charge him 10k, 8k, 7k, 0r even 4k, for his 7-8 page website. We also didn’t try to convince him that he’d need to take out…

Read More

Sky Care MEDIA Announces Collaboration With Global Tech IT Solutions

January 9, 2019

January 9, 2019: For Immediate Release Sky Care MEDIA is proud to announce our new collaboration with a stellar IT partner. As the demand for our popular Sky Care MEDIA Digital Kiosks, has grown, we found ourselves in a situation where it was clear that we needed to partner with an IT company that would take…

Read More

Happy Chanukkah From Sky Care MEDIA!

December 4, 2018

  We’d like to take this opportunity to wish all of our friends and clients a joyous and Happy Chanukkah! Best Wishes, Efroim & Judah

Read More

The Battle Between Ratings, Reviews & People In Nursing Homes

November 16, 2018

From my friends at the prestigious online healthcare resource, at i Advance Senior Care, where I’ve been a guest blogger on multiple occasions, including this contribution from March 24, 2016, here is an excerpt from their recent editorial piece dated November 13, 2018, where they re-blogged an important article written by Maggie Flynn for www.skillednursingnews.com.…

Read More

If You Think Online Reviews Don’t Matter, You’re Delusional

November 9, 2018

…That’s right, I said it. In 2018, business live and die according to their online reviews. Prior to the advent of the internet, if you attempted to return a sweater you purchased at your local store within their allowable time frame and they refused to honor the refund policy, you really had no recourse and…

Read More

Use E-Blasts To Grow Your Census and Profits

November 2, 2018

Attn SNF owners, operators and Administrators: It’s an awesome idea (if you’re not already implementing this) to have your Admissions Director (or other department heads) collect emails from EVERY conceivable person with a connection to your facility (patients, families, vendors, doctors, social workers, etc). You should then leverage these emails by sending out a compelling,…

Read More

Be Careful How You Respond To Consumer Reviews On Google!

October 17, 2018

We all know how important it is to develop 5-Star reviews for your business on your Google Business Page. It is beyond critical, to help with your census building efforts at your healthcare facility. It is one of the reasons why our Digital Kiosk is so powerful and popular. However, what happens if you get…

Read More

The Lesson From Sears: Don’t Become A Dinosaur

October 15, 2018

“Sears Holdings, whose presence permeated American life for generations, filed for Chapter 11 bankruptcy protection early Monday in a last-ditch attempt to avoid entombment in the graveyard of once-great retailers that failed to adapt to the digital age.” Sears is yet another example of an old, obsolete and irrelevant Dinosaur on the verge of wafting…

Read More

Google Plus is SHUTTING DOWN

October 12, 2018

That’s right, you’ve read the title correctly. On October 8th, The Keyword (Google’s Official Blog) announced that Google+ is shutting down. Google recently revealed a security breach they discovered back in March 2018 contributed to the decision to phase out Google+. Ben Smith, Vice President of Engineering over at Google had this to say about the internal review…

Read More

New Google DISCOVER – Google Search Feed Re-brand

September 28, 2018

  This week Google announced that Google Discover will deliver new content feed features to Google search. This update promises to let folks, “Discover new information and inspiration with Search, no query required.” The Google Discover update includes a new design for the Search feed that makes exploring interest easier by uncovering new and interesting content…

Read More