Our Blog

SkyCare MEDIA Now Offers Full Branding & Graphic Design Department

March 22, 2019

We are proud to keep pushing the envelope here at SkyCare MEDIA and have now added a new dimension to our already unrivaled digital marketing program. As our clients have been clamoring to receive a full turnkey solution with us, we’ve decided to begin offering traditional branding services, including print collateral design and development and…

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Your SNF Website Shouldn’t Cost You an Arm and a Leg

January 11, 2019

  Sky Care MEDIA just launched 3 new Skilled Nursing Facility Websites this week! Yes, that’s correct: 3 of them. We didn’t tell this client that we needed to charge him 10k, 8k, 7k, 0r even 4k, for his 7-8 page website. We also didn’t try to convince him that he’d need to take out…

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Sky Care MEDIA Announces Collaboration With Global Tech IT Solutions

January 9, 2019

January 9, 2019: For Immediate Release Sky Care MEDIA is proud to announce our new collaboration with a stellar IT partner. As the demand for our popular Sky Care MEDIA Digital Kiosks, has grown, we found ourselves in a situation where it was clear that we needed to partner with an IT company that would take…

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Happy Chanukkah From Sky Care MEDIA!

December 4, 2018

  We’d like to take this opportunity to wish all of our friends and clients a joyous and Happy Chanukkah! Best Wishes, Efroim & Judah

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The Battle Between Ratings, Reviews & People In Nursing Homes

November 16, 2018

From my friends at the prestigious online healthcare resource, at i Advance Senior Care, where I’ve been a guest blogger on multiple occasions, including this contribution from March 24, 2016, here is an excerpt from their recent editorial piece dated November 13, 2018, where they re-blogged an important article written by Maggie Flynn for www.skillednursingnews.com.…

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If You Think Online Reviews Don’t Matter, You’re Delusional

November 9, 2018

…That’s right, I said it. In 2018, business live and die according to their online reviews. Prior to the advent of the internet, if you attempted to return a sweater you purchased at your local store within their allowable time frame and they refused to honor the refund policy, you really had no recourse and…

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Use E-Blasts To Grow Your Census and Profits

November 2, 2018

Attn SNF owners, operators and Administrators: It’s an awesome idea (if you’re not already implementing this) to have your Admissions Director (or other department heads) collect emails from EVERY conceivable person with a connection to your facility (patients, families, vendors, doctors, social workers, etc). You should then leverage these emails by sending out a compelling,…

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Be Careful How You Respond To Consumer Reviews On Google!

October 17, 2018

We all know how important it is to develop 5-Star reviews for your business on your Google Business Page. It is beyond critical, to help with your census building efforts at your healthcare facility. It is one of the reasons why our Digital Kiosk is so powerful and popular. However, what happens if you get…

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The Lesson From Sears: Don’t Become A Dinosaur

October 15, 2018

“Sears Holdings, whose presence permeated American life for generations, filed for Chapter 11 bankruptcy protection early Monday in a last-ditch attempt to avoid entombment in the graveyard of once-great retailers that failed to adapt to the digital age.” Sears is yet another example of an old, obsolete and irrelevant Dinosaur on the verge of wafting…

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Google Plus is SHUTTING DOWN

October 12, 2018

That’s right, you’ve read the title correctly. On October 8th, The Keyword (Google’s Official Blog) announced that Google+ is shutting down. Google recently revealed a security breach they discovered back in March 2018 contributed to the decision to phase out Google+. Ben Smith, Vice President of Engineering over at Google had this to say about the internal review…

Read More

SkyCare MEDIA Now Offers Full Branding & Graphic Design Department

March 22, 2019

We are proud to keep pushing the envelope here at SkyCare MEDIA and have now added a new dimension to our already unrivaled digital marketing program. As our clients have been clamoring to receive a full turnkey solution with us, we’ve decided to begin offering traditional branding services, including print collateral design and development and…

Read More

Your SNF Website Shouldn’t Cost You an Arm and a Leg

January 11, 2019

  Sky Care MEDIA just launched 3 new Skilled Nursing Facility Websites this week! Yes, that’s correct: 3 of them. We didn’t tell this client that we needed to charge him 10k, 8k, 7k, 0r even 4k, for his 7-8 page website. We also didn’t try to convince him that he’d need to take out…

Read More

Sky Care MEDIA Announces Collaboration With Global Tech IT Solutions

January 9, 2019

January 9, 2019: For Immediate Release Sky Care MEDIA is proud to announce our new collaboration with a stellar IT partner. As the demand for our popular Sky Care MEDIA Digital Kiosks, has grown, we found ourselves in a situation where it was clear that we needed to partner with an IT company that would take…

Read More

Happy Chanukkah From Sky Care MEDIA!

December 4, 2018

  We’d like to take this opportunity to wish all of our friends and clients a joyous and Happy Chanukkah! Best Wishes, Efroim & Judah

Read More

The Battle Between Ratings, Reviews & People In Nursing Homes

November 16, 2018

From my friends at the prestigious online healthcare resource, at i Advance Senior Care, where I’ve been a guest blogger on multiple occasions, including this contribution from March 24, 2016, here is an excerpt from their recent editorial piece dated November 13, 2018, where they re-blogged an important article written by Maggie Flynn for www.skillednursingnews.com.…

Read More

If You Think Online Reviews Don’t Matter, You’re Delusional

November 9, 2018

…That’s right, I said it. In 2018, business live and die according to their online reviews. Prior to the advent of the internet, if you attempted to return a sweater you purchased at your local store within their allowable time frame and they refused to honor the refund policy, you really had no recourse and…

Read More

Use E-Blasts To Grow Your Census and Profits

November 2, 2018

Attn SNF owners, operators and Administrators: It’s an awesome idea (if you’re not already implementing this) to have your Admissions Director (or other department heads) collect emails from EVERY conceivable person with a connection to your facility (patients, families, vendors, doctors, social workers, etc). You should then leverage these emails by sending out a compelling,…

Read More

Be Careful How You Respond To Consumer Reviews On Google!

October 17, 2018

We all know how important it is to develop 5-Star reviews for your business on your Google Business Page. It is beyond critical, to help with your census building efforts at your healthcare facility. It is one of the reasons why our Digital Kiosk is so powerful and popular. However, what happens if you get…

Read More

The Lesson From Sears: Don’t Become A Dinosaur

October 15, 2018

“Sears Holdings, whose presence permeated American life for generations, filed for Chapter 11 bankruptcy protection early Monday in a last-ditch attempt to avoid entombment in the graveyard of once-great retailers that failed to adapt to the digital age.” Sears is yet another example of an old, obsolete and irrelevant Dinosaur on the verge of wafting…

Read More

Google Plus is SHUTTING DOWN

October 12, 2018

That’s right, you’ve read the title correctly. On October 8th, The Keyword (Google’s Official Blog) announced that Google+ is shutting down. Google recently revealed a security breach they discovered back in March 2018 contributed to the decision to phase out Google+. Ben Smith, Vice President of Engineering over at Google had this to say about the internal review…

Read More